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KFC Brand Conference

Feb 23, 2021 to Feb 26, 2021

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Dear Partners,

Happy New Year. We look forward to hosting you all at our virtual KFC Brand Conference where we will be showing how we can Reignite R.E.D. Growth across Asia in 2021.

The past 12 months have certainly presented its fair share of challenges but also some great opportunities. There has been tremendous work taking place all over the region and we will use this opportunity to share know how, celebrate great achievements and show how you can Reignite R.E.D. Growth in your market.

Please find attached the agenda for the week. We encourage all functional leaders to attend but feel free to extend the invite to all of your teams.

This will be an invaluable learning opportunity so we look forward to your full participation.

Warm regards,

Rahul & Val


Agenda


Day 1 (Tuesday, February 23rd)

  8:30 – 8:45
Welcome Message
  8:45 – 9:05
Global Business Update
  9:05 – 9:50
KFC Growth Architecture
  9:50 – 10:10
Break
  10:10 – 10:50
Leading Through Crisis & Recovery
  10:50 – 11:30
Digital Acceleration
  11:30 – 12:00
Visit Supplier Booths


Day 2 (Wednesday, February 24th)

  9:30 – 10:30
Heart-led Performance Culture & People
  10:30 – 11:00
Visit Supplier Booths
  11:00 – 12:00
LUNCH BREAK
  12:00 – 13:00
Hero our Iconic Fried Chicken
  13:00 – 14:00
Frictionless & Friendly Service
  14:00 – 15:00
Trusted From the Inside Out
  15:00 – 15:30
Visit Supplier Booths


Day 3 (Thursday, February 25th)

  9:30 – 10:30
Explosive Restaurant Expansion
  10:30 – 11:30
Access Everywhere, Every Way
  11:30 – 12:00
Visit Supplier Booths
  12:00 – 13:00
LUNCH BREAK
  13:00 – 14:00
Transaction Driving Branded Retail
  14:00 – 15:00
Franchisee Profitability
  15:00 – 16:00
Visit Supplier Booths


Day 4 (Friday, February 26th)

  9:30 – 10:30
Leaders Chat (By Invitation Only)
  9:00 – 13:15
Functional Sessions : (Asia Central and Greater Asia respectively)
(Agenda subject to further changes. A detailed Agenda by function will be sent out separately)

  • Development
  • Digital & Technology
  • Marketing (Only for Asia Central)
  • HR
  9:30 – 13:00
Combined Functional Meeting

  • Asia Central / Greater Asia Operations
  9:30 – 11:45
Combined Functional Meeting:

  • Asia Central / Greater Asia F.I.T., QA & SCM
  12:30 – 15:00
Supplier Conference

  • SCM, F.I.T., QA & Suppliers, Special Invite to all other functions